Launching online classes for your learners require expertise in information technology, software development and design. Hence, if you are wondering how to start online classes without having those skills, this article would be your saviour.

If you have never launched a course online, the whole process might seem a little intimidating to you. From researching your competitor to approaching your target audience and creating a course which sells, there is just so much to do. Rather than feeling lost and wondering how to proceed, follow this step by step guide.

Step by step process on how to start online classes

In today’s world, technology is the last thing you need to worry about. There are various tools and platforms to help you out with that aspect.

Read: Types of platform used by course creators.

This article would be more focused on the overview of content creation.

Step 1: To start online classes define your training goals

The purpose of launching your online classes should be clear. Determine your business metric and the impact you want to create through the courses. If you are an established business you could be taking online classes for different purposes. For example, one of the reasons could be to train your clients about how to use certain tools.

On the other hand, if you are into the education business, you could be launching online classes to teach students beyond the four walls. Get it clear in the first step itself.

The three items you’ll need to define in the first step.

  1. Business goal: Define what are the financial and other growth outcomes you expect to bring into your business through your courses.
  2. Teaching Goal: Define the teaching goals behind the launch of your course. Whether to help your clients master a tool or to teach a subject or help your customers use your products better.
  3. Learning objectives: You need to clearly define what your learners will achieve by the end of the course.

Step 2: Outline your online classes

Divide the whole module into folders and sub-folders, containing topics and sub-topics. While planning out the whole module, keep in mind the learning objective.

Keep yourself in the place of the learners and try to determine the flow of your course content that would be most effective. Plan out a combination of the form of content which would be more engaging. Our educators who create audiovisual content like videos or teach online live classes have apparently seen higher engagement.

Once you are done with the module planning, establish a tentative delivery timeline for those content. Make sure you document them.

Step 3: Build your online course content

The real work comes into play at this step.

You would start creating online course content at this step. However, the process need not be time-consuming.

Information Source

Put together all the information you have accumulated till the current date.

Gather Developed Content

Think thoroughly and gather the content you already have developed. All the PowerPoint presentations, digital copies, training manuals, pre-recorded videos, product demos, support articles or any other form of content must be placed together. 


Now, it’s time to organize those pieces in a cohesive manner. Don’t get overwhelmed by the overabundance of files you have gathered. It could lead to distraction. Hence, keep your content precise. Select only those materials which are in alignment with your learning objectives.


Now that your content is organized, determine the content you’ll need to update or develop from scratch.

Record video content from your home.

In order to address new active learners, try to engage in a diverse group of learning styles by creating all-inclusive curriculum.

Step 4: Engage your target learners

Now that you are done with the substantial part of creating online classes, it’s time to deliver it to your target audience. You have to plan on how to effectively deliver your course to your learners. The accessibility of your course is just as important as the content itself. If learners can’t access your course, they would never be able to see the course content.

By “accessibility” we’re referring to a learner’s first encounter of the course. It could be the course link or landing page. Structure the process of discovering your course of buying them in a way which is easy to navigate and value-filled.

You have many options to simplify online course access for your learners:

  1. Email the course access link
  2. Embed the link on your website
  3. Share the links on your social media channels.
  4. Include the link in products used by your learners.
  5. Send the course access link through a text.
  6. Provide the link in a chat channel

Based on the type of course platform you choose, you should enable the above options to introduce the course to your audience.

Step 5: Measure the engagement metrics

Once the learners have purchased the online course, track their progress and other metrics in your dashboard. Usually, platforms like Spayee provide full-fledged sales dashboard to instructors.

  1. Measure the metrics.
  2. Use them for the course evaluation & feedback.
  3. Improve your course as you proceed.

Take your first set of learners as the sample learners who will provide you with their input regarding the flow of the program. Whether the training progress is logical or whether they stumble at certain points during the online classes. Obtaining their feedback would enable you to perfect the program before its official launch.

At this stage, if any technical glitches pop up, you can notify the service provider to get it rectified. If your mic didn’t work well or the video recording didn’t turn out to be smooth, you will have ample time to improvise and upload better content.


Use a white-label software and incorporate your own branding and design. Include your company’s logo and buy a domain name which is short and catchy. This will ensure that your online course platform presents a professional image.

Once, you run through the five steps outlined in this post to start online classes, it will be increasingly easier for you to do the online course creation. Through the process, you would be able to gain tremendous insight into your target learners and their interest. Along with helping learners by providing online classes, you would also be able to achieve your business goals.

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Sakshi Darpan

Content Marketer by day & a binge-thinker at night. I can consume & produce content while sleepwalking. Content Marketing is complex & I am here to break it down for you! When not working, you can find me backpacking at a quaint place up in the hills :)

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